International Seminar Day on Commercializing Sports Innovations

9.4.2024 08:30

Sibelius Hall

April 9th, 2024. Venue: Sibelius Hall, Lahti

Welcome to the International Seminar Day on Commercializing Sports Innovations! This unique event brings together experts, investors, and innovators at the Sibelius Hall on April 9, 2024. Throughout the day, we will dive deep into the current state and future possibilities of sports technology, explore international projects supporting the growth of the sports tech sector in Europe, and hear expert talks illuminating the latest trends and innovations.

The event is part of the I3-INSHAPE project's initiatives, which aim to assist in the commercialization of European sports and wellness innovations through cross-regional collaboration.

The event is aimed for entities engaged in sports, wellness, and associated technology and research and development activities to attend in person. The event is also apt for growth companies and those eager to network with the international partners of the INSHAPE project. There is a limited number of places available for on-site participation. 

8:30 Coffee served. Registration. 

9:00 Welcome to the Event!

The International Inshape project assists in the commercialization of European sporttech innovations
Anri Vuori | Project Manager, I3-INSHAPE | Lahti Region Development LADEC Ltd

Introduction to Lahti Sports Hub | Lahti Region Development LADEC Ltd

Recognized as a pivotal business support program within the I3-INSHAPE initiative, Sports Hub aims to foster collaboration, drive forward advancements in sports technology and research, and enhance the commercial success of its members by providing a unified platform for growth and development.

9:45 SERCF brings engineering sciences to the next generation of sports equipment development, Prof. Aki Mikkola, Sports Engineering Research Center Finland

Prf. Aki Mikkola is an internationally respected researcher who has introduced a new method of analyzing machine behavior to Finland. In his research, Mikkola has developed a theory that enables the modeling and simulation of machines and equipment in virtual environments, making it possible to visually observe functional deficiencies at early stages of design.

10:15 Break

10:30-11:30 Investor speeches 

Action Ventures, Tony Ihander 

Action Ventures is an independent financial services group with access to one of the largest database investors globally. Action Ventures Europe offers a range of services including private investments from their Family Office in Vienna, accelerator programs in London, legal and analysis support in Lisbon, fundraising in Monaco and Helsinki, investor club events in Monaco, London, Dubai, and New York, and business coaching for entrepreneurs and executives.

Sports Tech Tokyo, Hiroaki Dehari

SPORTS TECH TOKYO is a global accelerator program aimed at early-stage startups in the sports technology sector. Hosted by Dentsu and Scrum Ventures, it connects startups with innovative sports brands, mentors, and resources to accelerate the development of new sports technologies. 

11:30 UX at the Core of Sports Technological Innovations, Markus Ahola (PhD, Design) 

In the presentation, we delve into the significance of user experience at the core of technological innovation. UX is more than a design; it forms the foundation for building successful products and services. This engaging and concise talk will explore the role of UX in the innovation process, its impact on product market entry, and how it distinguishes your offerings from competitors. It's an excellent opportunity for corporate representatives to deepen their understanding and discover new ideas to make their products more compelling and user-friendly.

12-13 Lunch and free network with participants 

13-14.15 From Health Care to Care for Health – lectures and discussions, leb by LAB. 

The synergy of research, development and education, Turo Kilpeläinen, President and CEO, LAB University of Applied Sciences

The Framework of Physically Active Päijät-Häme Programme, Jukka Tiikkaja, COO, Sport Institute of Finland

The Framework of Physically Active Päijät-Häme Programme is an initiative designed to promote physical activity and healthy lifestyles among the residents of the Päijät-Häme region in Finland.

Why we need care for health? Sara Suikkanen, Chief Specialist, PhD, LAB University of Applied Sciences

14:15 - 15 Coffee and networking 

Join us for this enriching day of learning, networking, and collaboration among the brightest minds in sports technology. Whether you're looking to gain insights into the latest trends, explore investment opportunities, or connect with like-minded professionals, this seminar promises to be an invaluable experience for all attendees.

Register at the latest 2.4.2024. Changes in the program are possible. 

For more information, pls contact Anri Vuori,, or +358 50518 0067

The organizers reserve the right to manage the allocation of these spots. Should there be a need, we will provide a Teams invitation to those registered, enabling remote access to the program.

en_co_fundedvertical_rgb_pos.png     inshape-logo-2023-tagline.png



Funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or EISMEA. Neither the European Union nor the granting authority can be held responsible for them.


No places available anymore.

Event time


9.4.2024 08:30


9.4.2024 15:00

Add event to your calendar

Event location

Sibelius Hall

Ankkurikatu 7
15140 Lahti

View larger map and directions

LADEC takes care of the security of personal data stored in its customer and marketing register in accordance with data protection legislation. Check out LADEC's privacy policies:

I understand that by signing up for this event, I will become LADEC's customer, and that LADEC will store the personal and contact information I provide here in its customer and marketing register.

I accept that LADEC may disclose the information I have provided here, to the extent necessary, to the other organisers of this event or to the sponsors of publicly funded projects.